Decisions at scale.
Data with
a pulse.
"Ten conversations tell you what's possible. Two hundred responses tell you what's true."
Full-service B2B quantitative research — from sample design to final report — across decision-makers in any industry, any geography. Rigorously sampled, statistically defensible, delivered on deadline.
Statistical rigor,
executed end-to-end.
From a 50-respondent pulse check to a 1,000-respondent multi-country study — we design, field, analyze, and report. Your team sees only the insight. We handle everything else.
B2B Quantitative Surveys are structured data collection exercises across a defined population of decision-makers — executives, buyers, specifiers, operators — designed to produce statistically defensible findings.
Our clients use them to size markets, benchmark share, validate investment theses, and track sentiment over time. Unlike consumer panels, every respondent is individually recruited and verified against role and seniority criteria.
The result: numbers your deal committee, your board, or your LPs can stand behind.
B2B-grade sample quality
Every respondent individually sourced and verified. No river samples, no incentivized panels. Role, seniority, and employer validated before the survey begins.
End-to-end execution
Survey design, scripting, translation, hosting, fieldwork, quality control, analysis, and reporting. Single contract, single point of contact, single accountable team.
APAC-native fieldwork
In-country data collection across Korea, Japan, China, and Southeast Asia — where global survey platforms struggle to reach senior B2B respondents at scale.
When one conversation
isn't enough.
Quantitative research complements — rather than replaces — expert interviews. The best projects often start with qualitative exploration, then scale findings through survey at volume.
Market Sizing
Statistically defensible TAM / SAM estimates based on actual buyer behavior, pricing, and vendor share across a representative sample.
Consulting · PEVendor Benchmarking
Win-loss analysis across a target company's buyer base. Price sensitivity, switching behavior, NPS relative to competitors.
PE · Corporate M&ADemand Signals
Quarterly pulse surveys tracking CapEx intent, hiring plans, or buying sentiment across an industry. Early-warning signal for earnings and sector calls.
Hedge Funds · Asset MgmtMarket Entry
Willingness-to-pay studies, distribution preferences, and channel economics across a new target geography — before committing capital.
Corporate StrategyFrom hypothesis to
dataset, in weeks.
A typical survey moves through four stages over 3–6 weeks. Complex multi-country studies may extend to 8 weeks.
Survey design & sampling frame
We translate your research questions into a statistically valid questionnaire. Sample targets are defined precisely — role, seniority, company size, geography, employer exclusions. Questions are pre-tested and translated as needed.
- Research objectives workshop
- Question bank & skip-logic
- Sample quota definition
- Translation & cultural adaptation
Fieldwork & quality control
Respondent recruitment through our proprietary B2B sourcing — not open panels. Each respondent screened for role and verified before the survey begins. Real-time quality monitoring flags straight-liners, speeders, and bot behavior.
- Direct respondent sourcing
- Role & employer verification
- Live quota monitoring
- Quality & attention screening
Analysis & cross-tabs
Beyond toplines, we deliver the cross-tabulations your team will actually use — by segment, geography, role, or any variable in the dataset. Significance testing, trend lines, and open-end coding included.
- Weighted topline analysis
- Segment & geographic breaks
- Statistical significance testing
- Verbatim open-end coding
Report & readout
A polished deliverable designed for your audience — investment committee, board, or client deck. Executive summary, key findings, supporting charts, and full appendix. Presented live to your team, with Q&A.
- Executive summary
- Presentation-ready charts
- Raw data & cross-tabs
- Live readout session
A study you can
defend to anyone.
Every deliverable is designed to be used directly in your next pitch, IC memo, or earnings call — without additional reformatting.
Executive Report
Presentation-ready PDF or PowerPoint deck. Executive summary, key findings, annotated charts, methodology appendix. Branded to your template on request.
Raw Dataset
Cleaned, labeled dataset in SPSS, CSV, or Excel format. Full variable documentation. Weighting applied or unweighted — your choice. Yours to keep.
Live Readout
60-minute presentation with Q&A. Your research team walks the findings, answers follow-ups, and proposes deeper-dive questions for next iteration.
327 CIOs.
One signal.
A tech-focused hedge fund wanted a read on enterprise AI spending through end of FY26. Analyst consensus was optimistic. Management commentary was glowing. The question: what does the buyer actually plan to spend?
Survey Report · Enterprise AI Spend
n = 327 · 5 countries · March 202638% of CIOs report FY26 AI budgets below initial Q4 projections — vs. 12% reporting above.
$2.4M median cut to forecasted FY26 AI spend per enterprise, driven by ROI skepticism.
Budget freezes concentrated in 3 of 7 sub-segments, with others growing — thesis remained viable but repositioned.
A quarter ahead
of consensus.
Five weeks from brief to final report. The client — a tech-focused hedge fund — used the finding to reposition a cluster of software names ahead of Q2 guidance cuts, while retaining conviction on specific sub-segments where buyer signals remained strong.
Common questions
about our surveys.
What's your minimum and maximum sample size?
Minimum 50 respondents for directional reads. Typical engagements are 100–400. Multi-country or high-specificity studies can scale to 1,000+. We'll advise on the right sample size for statistical power given your decision threshold.
How is your sample different from panel-based research?
Traditional B2B panels rely on opt-in respondent pools that over-represent frequent survey-takers and under-represent senior decision-makers. We source each respondent directly through closed-network outreach and verify their role before they begin. Quality is materially higher; costs are, too — but the data defends itself.
Can the survey be conducted in multiple languages?
Yes. We handle professional translation, cultural adaptation, and in-language fieldwork across 15+ languages, with native fluency in Korean, English, Mandarin, and Japanese.
What's the typical turnaround?
Standard single-country studies: 3–4 weeks. Multi-country or complex recruitment: 5–6 weeks. Rush timelines (2 weeks) available with sample-size tradeoffs.
Do we own the data?
Yes. All raw data, cross-tabs, and reports are delivered to you and are yours to use without restriction. We retain anonymized methodology for quality audit purposes only.
A dataset built for your
next decision.
Tell us the question you're trying to answer. We'll propose a sample design, timeline, and price within 24 hours — no commitment required.
Request a Proposal →